The Ambiguity Project: Look What You Made!!


It took a while and it was stressful and incomprehensibly confusing at times but, the concluding chapter of the Ambiguity Project has finally been written. And I figure, as it was all your hard work that made it, it’s only really fair that I offer you the chance to  a little gander.Maps in Their Slip Case

All those broad and insightful answers you sent, emailed, told and wrote to me have been gradually forming this project for a while now. The character portraits they formed have taken on a number of attributes and aspirations and finally, in your deciding of the concluding question, you’ve shaped their journeys towards aspiration progression and digression.

As a result, the pieces have evolved from character portraits into the format of maps.

W: Positive Extrovert

X: Positive IntrovertY: Negative IntrovertZ: Negative Extrovert

The pieces as a whole communicate the desires, aspirations, fears, limits and goals of each character, based on the desires, aspirations, fears, limits and goals of every person that took part. map3

map10

The representations of map elements are extensions of your resulting answers, transforming the images into something of an artistically representative psychological landscape in which forests, desserts, mountains and rivers must be bridged and navigated as the theoretical characters endevour to achieve.

As the maps can be folded in any number of ways, new compositions and sequences are formed out of the ambiguous collage imagery, introducing the possibility of narrative-based interpretation and multiple routes through the artwork.

Based on your final answers and your choice to answer with positivity or negativity, I adapted the likely-hood of the journey’s success using the environmental features.

At times, rivers will be bridged or shattered, allowing navigation around the barriers so that the illustrations of goals can be accessed. At others, the folding will introduce increased forests and confusing, representing the journey becoming harder.map12

map17Basically, these are four artworks that beg to be played with and explored. Fold ’em up however you wish to reveal multiple artworks and new possibilities for stories.

Then, obviously, cause I can’t let things lie, I wanted to make a slip case to contain them.

The project dictated that it needed to have a binding jacket, so, as my results had extended out of the original book format intended, I used it as an excuse to design and display the cover.

I knew the artworks were complex and involving, so did not want to drown this in the cover design. Instead I opted for a simple, systematic looking result, inspired by the design of 1970’s psychological textbooks. I wanted the notions of progression towards goals to be represented by the idea of making your way from A to B, and knew that the suggestion of maps had to be present, hence the light inclusion of the forest elements, which doubles up nicely as directional arrows.

mapcover1mapBack

There’s a very real possibility that I did forgot to spell check.

If you find anything, do me a favour and just keep it to yourself okay?

Anyway, another project down.

Thank you so much to everyone that helped, I really hope that you appreciate the results.

Cheers

B

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